by Andy
30. April 2009 14:45
Social is the new buzz word. Everyone’s doing it, and everyone’s talking about it. Buzz Tracking, Social Media Monitoring, Perception management – it’s all big business now, with agencies popping up all over the place specialising in this market alone.
Meanwhile, marketers are running around trying to get in on the bandwagon which, without proper consideration, may not eve...
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by Corinne
29. April 2009 11:57
A recent video by Nike, ‘Nike Naked Running Camp’, shows a fictional group of running enthusiasts who love nothing more than to streak naked across the US wilderness.
The imaginary running camp is based in South Dakota’s Bear Butte (a genuine State Park), and group members gather every day to embark on long-distance runs wearing nothing but their favourite pair of Nikes.
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by Corinne
17. April 2009 16:41
The UK Government has run into some trouble with the the European Union over data privacy laws.
The EU says the UK Government should have taken action against BT, who used behavioural tracking technology Phorm without the consent of the individuals being tracked.The technology has since been blocked by Wikipedia and Amazon.What is Phorm?Phorm is an ISP-based behavioural targeting specialist. Thei...
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