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Twitter - where are we now?

by Corinne 29. September 2010 12:10
With the advent of New Twitter, or '#newtwitter' as it is referred to on the site by users, I thought it would be interesting to take a look at where Twitter has come from and how it has changed over time.What is New Twitter?New Twitter comprises a change in the Twitter interface which enables users to view a variety of different aspects of the site at the same time, in the manner of a much more c... [More]

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Atomic Theory | Online | Social Media

Google, its advertisers, and the end-user 2003 - 2010

by Simon 9. September 2010 15:36
The launch of Google Instant has created a mighty online stir with Google users and advertisers alike. Having previously worked for Google, I know the focus has always been on the end user and Google Instant will ultimately benefit Google's users.However, from an advertiser standpoint many Google customers will be re-thinking how they build, analyse and evaluate their AdWords PPC campaigns. T... [More]

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Atomic Theory | Google | Online

Google Instant & consequences for SEO

by Paul 9. September 2010 15:26
The big question that SEOs are asking this week: what effect will Google Instant have on search marketing? As you may have noticed, Google can now predict your search query and offer up potentially relevant sites as you type, a change which could affect the search world in a few different ways... How will Google Instant affect search behaviour? My view is that that the overall affect is going t... [More]

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Atomic Theory | Google | Online