atom tips


By
Josh

26
June
2017
atom tips

We like to keep a close eye on any research related to ranking factors, and SEMRush’s ranking factors report has given us plenty to chew over since its release last week. To create their report, SEMRush has combined close to 600,000+ keywords in the top 100 positions and split them by both the keyword volume […]


By
Matt

09
June
2017
atom tips

It’s painful to see an important ranking drop, at the best of times. It’s worse when you learn the drop was avoidable. Whether the client changed a tag last week and didn’t tell you or your internal team pushed an unexpected update, no matter what size your team, it can be easy for content updates […]


By
Stacy

08
June
2017
atom tips

I was recently asked for some advice from an SME owner on what works and what doesn’t with different online marketing channels. I thought I would share the advice I gave for any of you considering which online advertising channels to use for your own SME. It’s easy for SMEs to spend thousands on online […]


By
Dan

05
April
2017
atom tips

Peter comes into the office a little sluggish because he didn’t sleep too well. Just before he starts planning his day, he goes through his emails to check if there’s anything new he needs to add to his list. This planning and chipping away at emails takes him through to 10:30 at which point he’s […]


By
Matt

27
February
2017
atom tips
  • Productivity

No matter what type of business you’re in, it’s easy for report writing to take up a lot of your time. In this post, we’ll explore how you can save hours each month by getting your tools to write reports for you. As an online marketing agency, it’s crucial that we keep our clients up […]


By
Jamie

07
September
2016
atom tips
  • PPC

We get it. Google AdWords is where the PPC volume is at, so you spend your time crafting and perfecting your account, whilst your Bing Ads account doesn’t get the level of attention it quite deserves…or maybe you haven’t even started a Bing Ads account. Yet, there are many reasons why running on Bing Ads […]


By
atom42

10
June
2016
atom tips

Want to listen to my voice for 6 minutes? You’re in luck! If you’d also like to learn about a handful of common excel errors you’ve truly lucked out! At atom we rely on MS Excel to do analysis on the fly and to store large quantities of data. Whatever you’re up to, an error […]


By
Hannah Slapper

30
April
2015
atom tips

They say that teamwork is dreamwork but, if we’re honest, the main thing that makes your 9-5 difficult is all the other people. As soon as you have to interact with someone, whether it’s a client, a colleague or a customer – you’re opening yourself up to the possibility of problematic disagreements. One of the […]


By
Andy

26
March
2015
atom tips

Andy’s latest Figaro Digital talk focused on how you can turn bad times into good with your digital marketing. According to several witnesses, the speech was so good that he actually ‘won’ the conference. You can find the full video here or read the summary below! Unfortunately, people will always experience difficult results in the digital space. We’re […]


By
Corinne

24
October
2014
atom tips

I know – we ARE marketers, so what right have I to use the word ‘they’ in the title? Well, at atom42, we work really hard to speak clearly and avoid bamboozling people with impenetrable marketing jargon. Here are some of the terms we come across daily (and, ok, may be guilty of using on […]