020 3974 3460 020 3974 3460

Blog


By
Kate Parker

02
April
2013
News
  • Social Media
  • Facebook

Facebook recently announced that they’re rolling out a new feature: ‘reply’. Sitting alongside ‘like’, ‘comment’ and ‘share’, ‘reply’ aims to make it easier to navigate through conversation threads, and respond to the comment the user is addressing, directly beneath that comment: The social giants will also be prioritising comments based on their engagement, so that […]


By
Matt C

25
March
2013
atom tips
  • Social Media

Facebook recently launched their Pages Manager App on Android (having done so on iOS in May last year). That’s great news for me – a laggard for only having an Android – and enables me to have almost complete control over brand Facebook pages from the palm of my hand. Why we like it It’s a […]


By
Corinne

11
March
2013
atom tips
  • Social Media

Getting to grips with social media can be tough. What should you be saying about your brand, and how should you deal with negative comments? Here are a few social media dos and don’ts we’ve learned along the way… DON’T: Tell people to ‘like’ you Telling people to do something is a sure-fire way to […]


By
Corinne

26
February
2013
atom thought
  • Social Media

I’m sure that by now you’ve heard of the Harlem Shake: a meme which has been sweeping the internet, usually a 30 second video starts with one person, often masked, dancing while everyone else in the room pays no attention. When the chorus kicks in (half way through) they all join in, usually wearing crazy […]


By
atom42

19
February
2013
atom tips
  • Social Media

With the HMV and Burger King Twitter feeds hitting the headlines after being very publicly turned against them, many brands are now looking for ways to prevent their own Twitter accounts becoming toxic. Here are five simple ways to prevent your brand’s Twitter feed being misused. 1. Create & maintain a secure password Don’t use […]


By
Jyoti

31
January
2013
atom thought
  • Social Media

Just over a week ago, Facebook released Graph Search to hundreds of millions of English-speaking users in the US. Soon it will make its way to the UK, and later this year it will be available to mobile users. But what is Facebook Graph Search and how can it help Facebook’s users? Facebook Graph Search […]


By
Parker

31
January
2013
atom thought
  • Social Media

For many, today merely marks the end of what seems like the longest, coldest, wettest month ever. But to a significant number, concentration is AWOL and Twitter has gone into meltdown. Why? Because for the millions of football fans across the country, January 31st is, unmistakably, Transfer Deadline Day. In years gone by, football fans’ […]


By
Corinne

24
January
2013
atom thought
  • Social Media

My you’re looking ruggedly handsome / winsomely beautiful today! Did you know that your opinions about that TV show you love are so valuable that we’d like to talk about them on our Facebook page? We also think your latest Tweet was highly amusing and that Instagram you just posted was mind-bendingly awesome. Without being […]


By
Parker

20
November
2012
atom thought
  • Social Media
  • Facebook

So, Mr Romney didn’t win the US presidential election this year, but at least he had a good group of friends to help him get over his very public defeat…or perhaps not. As it so happens, in the three days following Romney’s defeat to Barack Obama, a whopping 50,000+ Facebook “friends” went on to “unlike” […]


By
Eleanor

10
August
2012
atom tips
  • Social Media
  • Twitter

Why conduct a Twinterview? Working on the premise that social media starts with giving people things they like, Twinterviews tick every ‘like’ box we could think of. They deliver exclusive information. They are new enough to be exciting as a format in themselves. Unlike normal interviews, they pose challenges to the twinterviewee of brevity (140 […]